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WANT TO GUARANTEE THAT YOUR PRODUCT DEVELOPMENT AND MARKETING EXPENSES WILL CONTRIBUTE TO YOUR BUSINESS GROWTH AND SUSTAINABILITY?

CONSULTIN

Well, what you need is a Do-It-Together Strategy and we are here to help.

— OUR EXPERTISE—


We Don’t Just Talk About Transformation, We Lead It.

DIGITAL STRATEGY

 

DESTINATION BRANDING

 

DIGITAL MARKETING

 

CREATIVE DIRECTION

 

RESEARCH & INNOVATION

 

COMPETITOR BENCHMAKING

 

— OUR PROCESS —

Because we know and appreciate that each project and client we work with have very different needs and objectives.

1

CLIENT BRIEFING

Together with appropriate stakeholders, we facilitate an initial in-person marketing strategy planning session to determine the direction of the innovation or marketing spend. The session will begin with a presentation tools and workflow methodologies,  current marketing trends and opportunities for the sector.

2

RESEARCH & ANALYSIS

We facilitate quantitative and qualitative research (online and in person) utilising design thinking procedures with key stakeholder groups to gain relevant insights to inform the strategy based on the objectives identified in Step 1. We have successfully led Primary Research projects, obtaining accurate insights into latent demand, customer sentiment and brand awareness.

3

STRATEGY DEVELOPMENT

A comprehensive, flexible Marketing Strategy document will be developed which aligns with the agreed outcomes from the Strategy Session. The document will outline the Internal and External Environment Analysis, Goals & Objectives, Strategies and Tactics, Budget, Implementation Timeframe and Resourcing solutions.

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